About us

Lurv was established in 2025 with a singular vision: to create distinguished lifestyle pieces that embody sophistication, intentional design, and quiet luxury. The brand began with one meticulously developed wall sculpture—crafted not for mass appeal, but for those who value refinement—and has since evolved into a curated collection defined by precision, purity, and elevated aesthetics.

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Lurv draws its inspiration from the world of contemporary interiors and high-end architectural design. Calming palettes, sculptural forms, natural materials, and spaces that feel effortlessly composed guide the creative process behind every release. Each piece is designed to bring the same sense of harmony and understated elegance into the home.

Every Lurv product is developed in-house with an unwavering commitment to quality. From initial concept sketches to final production, each detail is considered with intention. Our standards are exacting—materials, form, functionality, and finish are refined until they meet the level expected of luxury design. Nothing is rushed, and nothing is included without purpose.

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The Lurv collection is created for individuals who appreciate subtle sophistication, modern minimalism, and the presence of beautifully made objects within their environment. These are pieces designed to feel timeless, to elevate a space quietly, and to enhance daily living through thoughtful craftsmanship.

Lurv represents a modern interpretation of luxury—calm, deliberate, and deeply considered. Every product reflects this philosophy, offering a seamless blend of beauty and intention for the spaces that matter most.

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Lurv approaches design as an experience. Every piece is created to shift the atmosphere of a room—softening it, refining it, and giving it a sense of curated calm. The aim is not to fill a space, but to shape how it feels.

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Textures, silhouettes, and finishes are selected for the way they interact with light and movement. Subtle contrasts, sculptural forms, and clean lines work together to create products that feel intentional from every angle.

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The result is a collection that carries its own presence: understated, balanced, and quietly distinctive. Lurv pieces are made to be lived with, not simply looked at—objects that elevate the everyday through elegance, clarity, and an unwavering attention to detail.